Alley's Plymouth Center, Inc., Kingsport, TN, opened in January 1960 as a branch of Alley Motor Co., Church Hill, TN, a DeSoto-Plymouth dealer. It didn't take much more than a year to give up the Plymouth-only status and add the Chrysler and Imperial lines to their franchise. By 1962 they moved to the suggestive out-of-town location seen on the post card.